Keynotes
Kickoff TREx 2020: I am Nature
Creative director Bert Huls will open the first event day with an explanation regarding the ‘I am nature’ theme.
Mainstage
Wed 12 feb - 10.00
Jeroen van der Schenk - Reimagine green retail
Jeroen van der Schenk, Performance Solutions: Reimagining is fun, but how do you do it? The real change resides within yourself.
Mainstage
Wed 12 feb - 11.00
Thu 13 feb - 10.00
Victor Lamme: Press the right buttons in the consumers brain
Professor Victor Lamme will provide an interactive masterclass about neuromarketing and the effective influencing of consumer behaviour.
Mainstage
Wed 12 feb - 12.30
Ynzo van Zanten - Crazy about Chocolate, serious about people
Tony’s Chocolonely, sustainability as an opportunity for entrepreneurs, modern slavery, and leadership.
Mainstage
Wed 12 feb - 14.00
Guy Topping - The Flower Bowl. The ultimate diversification for Garden Centres
The British entrepreneur of Barton Grange GC about leisure in retail. To his garden centre he has added; restaurants, cook- and farm shops, a bowling alley, a golf course, and a movie theatre with three cinema rooms.
Mainstage
Wed 12 feb - 15.30
Jan-Willem Lijnes - The consumer of tomorrow
About Bol.com, the online consumer of the future, and why this is the time to get on board of the ‘marketplaces’ train.
Mainstage
Wed 12 feb - 11.30
Sven Polak - REAL contact with the customer
Everything that goes wrong when communicating with a customer, the how of it, and more important; a way of preventing this from happening.
Mainstage
Wed 12 feb - 13.00
Arjan Postma - Life in the garden
Forest ranger Arjan Postma on how examples from the animal world can help us gain a different perspective on ourselves.
Mainstage
Wed 12 feb - 14.30
Dries Jansen – TreeEbb
This biodiversity tool, connected to the tree database ‘TreeEbb’ created by tree nursery Ebben, helps with making public areas and private gardens more sustainable.
Living Garden Park / Safaribus
Wed 12 feb - 11.30
Wed 12 feb - 14.30
Wed 12 feb - 16.00
Thu 13 feb - 10.30
Thu 13 feb - 13.30
Thu 13 feb - 15.00
Pier Oosterkamp - With the power of nature
How ECOstyle uses natural processes to make plants and pets grow, as well as keeping them healthy and happy.
Living Garden Park / Safaribus
Wed 12 feb - 13.00
Thu 13 feb - 12.00
Workshops
De Unie - The playful career game
Fun, sustainable employability and inspiration are the pillars of the activities at De Unie. There are the opportunities to participate in the playful career game and/or to speed date with career coaches of ‘De Unie Consultancy’ about your own career.
Living Garden Park
Continuing program
A competition in uncoupling rainwater drainage from the sewage
By participating in the uncoupling challenge, you’ll be able to win an in-store course and become a rainwater ambassador.
Living Garden Park
Continuing program
Aafje Nijman - Irresistible: Trends of the Garden Industry 2020
A presentation regarding the trends on changing views through out time, how consumers change, and how the Garden Retail can provide an answer to these changes.
Living Garden Park / KIEM! Academy
Wed 12 feb - 10.30
Thu 13 feb - 9.30
Chantal Riedeman - (Always) Putting the customer first?
A sneak peek into our consumer’s brain and the golden tip on how to, very easily, change the behaviour of consumers.
Living Garden Park / KIEM! Academy
Wed 12 feb - 12.00
Thu 13 feb - 12.30
Dimitri van der Ark - Is there even a future left for brick-and-mortar stores?
The finest examples from the international retail industry. Which opportunities are there and how can you start using them tomorrow?
Living Garden Park / KIEM! Academy
Wed 12 feb - 13.30
Thu 13 feb - 15.30
Sven Polak - Workshop REAL selling
How to prevent miscommunication when dealing with customers and finding out what it is you can do to be of service to this person – all while still staying true to yourself.
Living Garden Park / KIEM! Academy
Wed 12 feb - 15.00
Mirko van Ingen - Together, Climate proof
How can we help and inspire garden owners to make their gardens sustainable and climate proof.
Living Garden Park / KIEM! Academy
Wed 12 feb - 16.30
Thu 13 feb - 11.00
Ineke Radstaat - Gardens for butterflies and bees, a stimulus for biodiversity
How a private garden becomes an extension of the surrounding nature: an oasis for butterflies, bees and other insects.
Living Garden Park / KIEM! Academy
Thu 13 feb - 14.00
De Haan Group - Smart garden centre
De Haan Group and partners will showcase the newest technology applicable to retail. Examples are; product selectors, interactive systems, AR & VR, voice systems, etc.
Besides from this, there will also be the introduction of the ‘Garden Centre CheckUp’ – a basic quality check for garden centres in The Netherlands and Flanders.
Smart Garden Centre
Continuing program